Understanding GSM in Towels : A Quick Guide for Sourcing Managers

As a sourcing manager, selecting the right towels is all about balancing quality, durability, and cost. One key factor to consider is GSM (grams per square meter), which determines the towel’s weight, absorbency, and softness.

GSM Breakdown:

• 300-400 GSM: Lightweight, fast-drying – ideal for gyms and budget-focused products.
• 400-600 GSM: Mid-range, good balance of absorbency and durability – common for hotels and retail.
• 600-900 GSM: Heavy, plush, premium feel – great for luxury hotels and spas.

Why It Matters:

• Absorbency & Softness: Higher GSM = more absorbency and plushness, but longer drying time.
• Durability: High GSM towels last longer, ideal for frequent laundering in hospitality.
• Cost-Quality Balance: Lower GSM towels are cost-effective but may not meet luxury standards.

Custom Solutions:

At Tulip Towel Industries, we offer customizable GSM options tailored to your market needs. Whether you require budget-friendly or premium products, we manufacture towels with precision to meet your exact specifications..